2022
Man Ki Baat
Shri Narendra Modi ji, the Prime Minister of India, in his recent “Mann ki Baat” address to the nation spoke about Ayurveda startups. We were honored and humbled to see him identify Ixoreal, the company behind KSM-66 Ashwagandha, as not only creating awareness about benefits of ashwagandha but also investing heavily in top quality production […]July 2022
2017
INSIDER Podcast: The Advantages of Ashwagandha
Research on Ashwagandha shows it helps reduce stress and inflammation in the body, leading to a slew of other health benefits from sleep to sports nutrition, cognitive health, sexual function and more. However, ensuring the Ayurvedic herb is potent, safe and properly harvest is at the root (pun intended) of concern for supplement brands that […]February 2017
FOX News: Ancient herb ashwagandha gives boost to modern world
In a certified-organic field in Ramganj Mandi, India, the soil is arid and hasn’t seen water in months. This is exactly how the prolific crop growing there likes it best. Ashwagandha (Withania somnifera), the jewel in the crown of the 5000-year-old system of Ayurveda – which means science of life – thrives in dry, waterless […]March 2017
Ashwagandha root extract may improve memory and cognitive functions
Compared to a placebo, adults supplemented with ashwagandha root extract had improved memory test scores, researchers in India found.April 2017
Sensoril maker sued for false patent claims and advertising
FOR IMMEDIATE RELEASE Natreon and Nutragenesis sued for Deceptive Advertising and False Patent Claims on Sensoril Lawsuit alleges serious misrepresentation of Sensoril patent protection and claims and its health benefitsSeptember 2017
Ashwagandha root extract may support thyroid hormone levels
Extracts from Ashwagandha root may help normalize levels of serum thyroid hormones, suggests a new pilot study from India.October 2017
2016
KSM-66 Ashwagandha Shown to Improve Sexual Function in Women
A clinical trial report, published in the BioMed Research International, examined the effect of supplementation with KSM-66Ashwagandha in women between the ages of 21 and 50 years. Compared to the placebo subjects, the group consuming KSM-66 had significantly greater improvement in sexual interest, arousal, lubrication and in achieving orgasm. Importantly, those receiving ashwagandha also had […]February 2016
KSM-66 Ashwagandha May Boost Cardiorespiratory Endurance in Athletes
Supplements of ashwagandha (Withania somnifera [L.] Dunal) root extract may improve endurance during exercise, says a new study using the KSM-66 brand of Ashwagandha from Ixoreal Biomed.May 2016
KSM-66 Ashwagandha shown to reduce stress and stress-induced food cravings in study
Supplements of ashwagandha (Withania somnifera) root extract may help people with chronic stress manage their body weight, says a new study from India.July 2016
Ashwagandha root extracts shows anti-aging effect: Cell study
Extracts from Ashwagandha root may significantly increase telomerase activity, thereby protecting against telomere loss and potentially delaying aging, suggest new results from a cell study.November 2016
The Evolution of Ashwagandha
Ashwagandha (Withania somnifera) is an adaptogenic herb traditionally used in Ayurvedic medicine—a traditional Indian medical system dating more than 3,000 years that emphasizes use of herbs, special diets and other unique health practices. Living up to its reputation as an adaptogen, this herb has shown positive outcomes across a wide range of health applications, including […]November 2016
2015
KSM-66 Ashwagandha now BSCG Certified Drug Free
KSM-66 Ashwagandha now BSCG Certified Drug FreeMarch 2015
Engredea publishes a monograph on the new trends in ingredients for 2016: Ashwagandha and KSM-66 gets a special mention
The dietary supplements industry in the U.S. today is at a bit of a crossroads — born of being in the crosshairs. Consumer confidence in supplement quality is at historic lows, and nobody seems to have answers. Some of the leading metrics for the collapse of consumer trust include:June 2015
A published study suggests that KSM-66 ashwagandha impoves muscle strength, size, recovery and testosterone
Supplements of ashwagandha (Withania somnifera) root extract may improve muscle strength, size, and recovery, say results of a new randomized, prospective, double-blind, placebo-controlled clinical study.November 2015
2014
KSM-66 Ashwagandha receives Health Canada approval for a broad set of functional claims
February 2014
KSM-66 Ashwagandha honored with the 2014 “Product Innovation in Botanicals” Award by Frost & Sullivan
LOS ANGELES—Ixoreal Biomed was awarded the Frost & Sullivan 2014 Product Innovation in Botanicals Award for its KSM-66 ashwagandha, the highest concentration root extract of ashwagandha available. The award is given to one manufacturer in a sector per year, based on a research process that evaluates several companies for innovation and excellence.March 2014
Ashwagandha interest spilling into mainstream market; KSM-66 continues to lead
The so-called flagship herb of Ayurveda, ashwagandha is gaining traction in the mainstream US market as consumers embrace its wide-ranging body of health benefits on the heels of strong clinical support and a few celebrity health practitioner endorsements.April 2014
KSM-66 Ashwagandha shown to increase testosterone and other markers of sexual function in males
Daily supplements of root extracts of ashwagandha (Withania somnifera) may promote healthy testosterone production and other metrics related to male sexual function, say results of a pilot study.May 2014
KSM-66 coverage on Fox News
The Indian herb ashwagandha (Withania somnifera) is one of the most highly regarded botanicals in the 5,000-year-old system of natural medicine known as Ayurveda. Considered a rasayan (life extender), ashwagandha root is used with excellent results for overall vitality. In the Indian Materia Medica, which is a compendium of beneficial botanicals, ashwagandha is described as […]June 2014
KSM-66 Ashwagandha becomes the first and only ashwagandha extract to obtain Non-GMO verification.
KSM-66 Ashwagandha becomes the first and only ashwagandha extract to obtain Non-GMO verification.October 2014
2013
Ashwagandha poised for market break through; KSM-66 takes the lead
If you are looking for what’s hot on the botanical front in 2013, here’s the skinny from a longtime observer of the herbal arena: Open your lesson book to the first two pages, and follow after me: A is for Ayurveda and ashwagandha and B is for bacopa.January 2013
Study Demonstrates Substantial Stress-Reducing Benefits of KSM-66 Ashwagandha
Supplements containing extract of the Indian herb Ashwagandha may help manage stress, according to new findings of a randomized, placebo-controlled trial.February 2013
Study Demonstrates Substantial Lifespan Extension Benefits of KSM-66 Ashwagandha
April 2013
KSM-66 Featured as editor’s choice on FoodBev.com
KSM-66 Ashwagandha is sold by Ixoreal Biomed of Hyderabad in India. This video was recorded at Vitafoods Europe 2013. Recorded, produced and hosted by: Claire Phoenix, Ruth McMenamin and Shaun Weston.May 2013
Ixoreal gets praised for its sustainability and social responsibility efforts
Ixoreal’s Expansive Notion of Family As a vertically integrated company offering just one product, KSM-66 Ashwagandha, a full-spectrum extract of the root of the ashwagandha (Withania Somnifera) plant, Ixoreal BioMed in India has a strong understanding of the importance of sustainability. “Because we operate our own farms, we have a very real experiential sense that […]July 2013
Ixoreal Biomed, maker of KSM-66 , adopts ‘Ashwagandha’ through The American Botanical Council
(AUSTIN, Texas, Nov. 11, 2013) The American Botanical Council (ABC) is pleased to announce that Ixoreal Biomed, an herbal extracts and pharmaceuticals company based in Los Angeles, CA, and Hyderabad, India, has adopted the highly revered traditional herb ashwagandha (Withania somnifera) through ABC’s Adopt-an-Herb Program. Ixoreal Biomed’s three-year commitment helps ABC keep its HerbMedPro™ database […]November 2013
2012
KSM-66 introduced to build ashwagandha market through science
“Ashwagandha is one of the most important and widely used herbs in traditional Indian medicine,” said Kartikeya Baldwa, Director for Ixoreal Biomed. “KSM-66® offers an advanced ashwagandha extract that has been clinically studied in humans and offers distinct advantages over ordinary ashwagandha extracts currently used in the North American market.”January 2012
KSM-66 ashwagandha scores accolades at trade shows
This past spring KSM-66 Advanced Ashwagandha received recognition at two of the nutrition industry’s largest trade shows. Its first award as “Innovative Ingredient of the Year” was given at Panacea, South Asia’s largest trade show and conference for nutrition products held in Mumbai, India. KSM-66 was further recognized at Engredea as part of the Expo […]June 2012
KSM-66 ashwagandha now sold in Australia; signs partnership agreement with Lipa Pharmaceuticals
Ixoreal Biomed, the manufacturer of the advanced ashwagandha extract KSM-66®, has signed an exclusive agreement with Australia’s largest contract manufacturer Lipa Pharmaceuticals for the territories of Australia and New Zealand. KSM-66 can be used in many applications including nutraceuticals, functional foods and beverages. “Ixoreal is delighted to partner with the industry leader Lipa Pharmaceuticals in Australia […]August 2012
KSM-66 ashwagandha gets self-affirmed GRAS status
KSM-66® ashwagandha from Ixoreal Biomed is now self-affirmed GRAS (Generally Recognized As Safe) based on a critical evaluation and acceptance of an independent expert panel. KSM-66 can now be utilized as a food ingredient for cereals, cereal bars, candies, chewing gum, cookies/biscuits and type I beverages. “A significant amount of work was completed to ensure […]September 2012
KSM-66 Ashwagandha certified USDA organic
KSM-66 Ashwagandha has attained organic certification in accordance with the National Organic Program (NOP) technical standards set by the United States Department of Agriculture (USDA). It has been certified as “100% Organic” and can be now utilized in organic supplements and foods seeking to claim an organic product. “We’re pleased to offer this organic certification […]October 2012
Spice Pharm includes KSM-66 Ashwagandha in Stress-Less Elixirs
Spice Pharm has incorporated KSM-66® Ashwagandha in its line of Stress-Less Instant Elixirs. The elixirs featuring KSM-66 were sampled at the recent SupplySide West Expo in the KSM-66 Rejuvenation and Stress-Relief Center. Elixirs provided to the guests included the Spice Pharm Chocolate and Chai Spice Stress-Less Elixirs. Stress-Less Elixirs are the first beverage products to […]November 2012
KSM-66 is noted ashwagandha by ‘Functional Ingredients’ India proves strong competitor in supply market
What country’s economy is, according to Reuter’s news agency, expected to rise more than 7.5 percent in 2013? If you guessed India—Ding! Ding! Ding! Pass the mango lasse. You win. And if you are a gutsy, gritty entrepreneur in the natural products industry, you might just want to sit up and take notice. China is […]November 2012